33. Mid-1950s: Dunkin’ Donuts experiments with flavors
As the 1950s progressed, Rosenberg was eager to differentiate Dunkin’ Donuts from rival stores selling baked goods. With that in mind, he put his focus on expanding his business’ range of flavors, eventually settling on more than 50. Apparently, Rosenberg took inspiration from Howard Johnson’s, which had ice cream of almost 30 flavors.
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