People Are Ditching Shampoo For Cola – But Here’s What It Really Does To Your Hair

While speaking to Teen Vogue Cole explained, “You should start applying conditioner, mid-shaft downward towards the ends. While the product is still in your hair, use a wide-tooth comb to detangle. You can leave the conditioner in and wrap your hair in a towel for five to seven minutes. Any longer than that will leave residue in your hair.”